TEXAS PROJECTS

Schuhsler Residence
VMN: Victory Media Network
Waterlights

victory Exterior Overhead
victoryExterior View
victory Exterior
victoryExterior Detail Screen Tracks
victoryDetail Tower Mesh
victoryExterior Opening Night
victoryExterior Opening Night Overhead
victorySite Plan

Centrally located in downtown Dallas, VICTORY PARK is a new 72-acre multiple-block re-development of a brown-field site located immediately adjacent to the existing American Airlines Center sports arena. The re-development program includes a mixed-use program of office, a new 'W' hotel and residential tower, as well as an integrated network of urban street retail. Victory Park includes 8-10 million square feet of development and attracts over 14 million out-of-town visitors per year.

At its heart, two 80,000 square foot mixed-use buildings "bookend" the existing Victory Plaza with nightclubs, restaurants, retail, and loft-style offices, becoming the entry forecourt to the American Airlines Center and the ceremonial gateway to Victory.

The district is also the home of the VMN: “Victory Media Network”. A select set of static, digital and broadcast media elements are architecturally integrated within an interactive network that pair new visual-display technologies within an interactive environmental media platform for media art events, product launches, exhibits, hospitality events, branded messaging and sponsorships.

VMN: VICTORY MEDIA NETWORK DALLAS, TX texas
HILWOOD DEVELOPMENT COMPANY
2006
TFO Architecture: Design Architect
HKS Architects: Architect of Record